Kubathengi abavela kwihlabathi liphela, kuquka abangenisi kunye nabasasazi kwishishini lezinto zokudlala, iTshayina ayisiyonto yehlabathi nje kuphela.indawo ephambili yokuvelisa amathoyizi. Ikwayindawo ephambili yokufumana iindlela ezintsha kunye nokwenza unxibelelwano olubalulekileyo. Imarike inamandla amatsha, akhuthazwa kukwanda kwezinto ezifana neethoyi "zebhokisi engaboniyo". Ukuze sikuncede ufumane umbono wokwenyani wemarike, sihlanganise uluhlu lweemiboniso zokudlala ezili-10 eziphambili eTshayina ngo-2025-2026. Ngaphezu koko, iza nesikhokelo esipheleleyo sokufumana izinto ukuqinisekisa ukuba uhambo lwakho luyimpumelelo enkulu.

1.I-Toy & Edu China (uMboniso weZiko leMfundo leShenzhen International)

Lo msitho umi njengomboniso omkhulu wamathoyizi ochwephesha eMzantsi China. Uqhutywa ngaxeshanye neBaby & Stroller China kunye neLayisensing China. Le ndibaniselwano idala intsebenziswano yokwenyani. Abantu bayayithanda imidlalo yamathoyizi emfashini kunye neemveliso zokufunda ezikrelekrele.

Uluhlu lweMveliso:Izinto zokudlala zemveli, izixhobo ze-elektroniki, izixhobo ze-STEM, izixhobo zabantwana abancinci, kunye nezinto ezinelayisenisi.

Ezona mpawu:Indawo ekhethekileyo ethi “Designer Toys” igcina wonke umntu ephambi kwezinto ezithandwayo. Ufumana indawo enye yokuthenga kuba imiboniso yeentsana kunye neelayisenisi zenzeka ecaleni.

Isikali:Umboniso ka-2026 ufanele ukugubungela iimitha zesikwere ezili-130,000 kunye nababonisi abangaphezu kwe-1,400. Inkulu kakhulu.

Ixesha kunye nendawo:Ngokwesiqhelo u-Epreli, iShenzhen World Exhibition & Convention Centre.

Eyona ilungileyo:Nawuphi na umthengisi okanye umthengisi ofuna izinto zokudlala eziyilwe ngobuchule okanye imigca yemfundo.

2. I-CTE China Toy Expo (eShanghai)

Iququzelelwe yiChina Toy & Juvenile Products Association (CTJPA), i-CTE ibekwe njengomboniso wezinto zokudlala wamazwe ngamazwe omkhulu nonamandla e-Asia. Yaqala ngo-2002. Ukususela ngoko, iye yaba ngumnyango ophambili weempawu zamanye amazwe ezingena eTshayina.

Uluhlu lweMveliso:Iindidi ezilishumi elinesixhenxe eziphambili, kunye nezinto zokwenza imveliso, oomatshini bokupakisha, kunye neenkonzo zobuchwepheshe—yonke into ekwikhonkco lokubonelela.

Iimbonakalo:Isebenza kunye ne-CKE (iimveliso zabantwana), i-CLE (ilayisenisi), kunye ne-CPE (isikolo sabantwana abancinci). Amashishini amaninzi asebenza kuyo yonke indawo.

Isikali:Ngaphezulu kwe-230,000 yeemitha zesikwere, ababonisi abamalunga ne-2,500, kunye nabathengi abamalunga ne-100,000 abavela kumazwe angaphezu kwe-130.

Ixesha kunye nendawo:Ngo-Okthobha, iZiko leMiboniso yeHlabathi elitsha laseShanghai (SNIEC).

Eyona ilungileyo:Abathengi abakhulu bamazwe ngamazwe kunye neearhente zophawu abafuna umfanekiso opheleleyo wemarike yezinto zokudlala yaseAsia.

3. Umboniso weZithoyizi nezeMfundo weGuangzhou International

Lo mboniso, okwintliziyo yommandla omkhulu wokuthumela izinto zokudlala eTshayina, uhlala uyindawo ethandwayo kwiinkampani zokuqalisa izinto ezintsha nokukhulisa intengiso ngokukhawuleza.

Uluhlu lweMveliso:Zonke iintlobo zezinto zokudlala, iimodeli, izinto zokudlala ze-elektroniki, izixhobo zokufunda, ii-strollers, kunye nezixhobo.

Iimbonakalo:Kwenzeka ecaleni kweGuangzhou Trendy Toy Show. Ingqwalasela ihlala kwii-IP ezishushu kunye nee-anime spin-offs. Lonke uthotho lweemveliso zomntwana luqhagamshelene apha.

Isikali:Malunga ne-50,000 square metres, ngaphezulu kwe-1,500 brands.

Ixesha kunye nendawo:Ngokwesiqhelo yiMatshi okanye uAprili, iCanton Fair Complex.

Eyona ilungileyo:Abathengi abazingela iifektri ze-OEM/ODM okanye amathoyizi amatsha, amnandi.

4. Umboniso weeToys kunye neZipho zeShantou International

Isithili saseShantou saseChenghaiidume kwihlabathi liphela njenge "Ikomkhulu lamaToys kunye neZipho zaseTshayina." Lo mboniso uphakathi kwelo qonga. Ubonisa uluhlu olupheleleyo—ukusuka kuyilo ukuya ekuthunyelweni.

Uluhlu lweMveliso:Ngokuyintloko ziithoyi zeplastiki, kodwa kunye nemigca enelayisenisi, iimodeli, iiseti zemfundo, iithoyi zabantwana, kunye neekiti ze-DIY.

Iimbonakalo:Isitayile esikrelekrele se-“B2B+B2C”. Ixesha lihambelana ngokugqibeleleyo ne-autumn Canton Fair rush.

Isikali:Iimitha zesikwere ezili-100,000, iimpawu ezingaphezu kwama-2,000, iimveliso ezingaphezu kwama-250,000. Amanani anomtsalane.

Ixesha kunye nendawo:Ngo-Okthobha, iZiko leeNgqungquthela kunye neMiboniso yeZizwe ngezizwe laseShantou.

Eyona ilungileyo:Abathengisi abathengisa ngobuninzi abafuna amaxabiso ngqo avela kumzi-mveliso kwiiodolo ezinkulu.

Njengeengcali kule ndawo,Imanyano yabathengisiikuxhumanisa ngokuthe ngqo neefektri ezithembekileyo zaseShantou, ikunceda ukulawula umgangatho kunye neendleko kwasekuqaleni.

5. Umboniso weeToys kunye neMidlalo waseHong Kong

IBhunga loPhuhliso loRhwebo laseHong Kong (i-HKTDC) liqhuba umboniso omkhulu wezorhwebo lwamathoyizi e-Asia—nowesibini ngobukhulu kwihlabathi. Udumo lwayo luqinile.

Uluhlu lweMveliso:Izinto zokudlala zemfundo, izinto ezilawulwa kude, izinto zepati, izinto zokudlala zobuchwepheshe obukrelekrele, izinto zemidlalo.

Iimbonakalo: Imodeli ethi “Exhibition+” ixubana kwi-intanethi nakwi-intanethi. Iqonga elithi “Click2Match” lenza iintlanganiso zibe lula kwaye zikhawuleze.

Isikali:Malunga neemitha zesikwere ezingama-60,000, ababonisi abangaphezu kwama-2,100, amashumi amawaka abathengi.

Ixesha kunye nendawo:NgoJanuwari, iZiko leeNgqungquthela kunye neMiboniso laseHong Kong.

Eyona ilungileyo:Abadlali behlabathi lonke balandela uyilo olutsha kunye neempahla ezikumgangatho ophezulu.

6. UMboniso weCanton (Isigaba sesi-3)

Wonke umntu uyaziUmboniso weCantonnjengomsitho worhwebo omdala nomkhulu eTshayina. Amathoyizi akhanya ngakumbi kwiSigaba sesi-3.

Uluhlu lweMveliso:Izinto zokudlala zabantwana, izinto zokukhwela, izinto ezithambileyo, oonodoli, iiseti ze-elektroniki, kunye nezixhobo.

Iimbonakalo:Iqula labathengi elibanzi kakhulu. Iphedi yokuqalisa efanelekileyo yokuthengisa kwihlabathi liphela. Funda ngakumbi kwi-intanethi yethuIphepha leCanton Fair.

Ixesha kunye nendawo:Intwasahlobo (ekupheleni kuka-Epreli-ekuqaleni kukaMeyi) nasekwindla (ekupheleni kuka-Okthobha-ekuqaleni kukaNovemba), eCanton Fair Complex, eGuangzhou.

Eyona ilungileyo:Nabani na ofuna ukwahluka kunye nomthamo kuhambo olunye.

7. I-Yiwu International Toys kunye ne-Baby Products Expo

I-Yiwu “likomkhulu leeMveliso ezincinci kwihlabathi liphela.” Lo mboniso uhambelana nomgangatho kwaye udibanisa ukuthengiswa kwezinto zakudala kunye norhwebo lwe-elektroniki oludlula imida yanamhlanje.

Uluhlu lweMveliso:I-Plush, izinto zokudlala zemfundo, izinto zeplastiki, izinto zefashoni, ii-strollers, izinto zokunyamekela abantwana.

Iimbonakalo:Yakhelwe ukuthunyelwa kwamanye amazwe kunye nokusasazwa bukhoma. Kukho imisitho emininzi yokukhetha kwi-intanethi.

Isikali:Phantse abathengisi abangama-200, amawaka eendwendwe.

Ixesha kunye nendawo:Meyi, iZiko leMiboniso yaMazwe ngaMazwe laseYiwu.

Eyona ilungileyo:Abathengisi be-e-commerce abancinci nabaphakathi abathanda ii-odolo eziguquguqukayo nezincinci.

8. Umboniso weeToys zaseAsia kunye neeMveliso zeentsana (eHong Kong)

Inxalenye yothotho olukhulu lwe-Okthobha MEGA SHOW, le yenye yeendawo eziphambili zase-Asia zokuthenga izinto zasekwindla.

Uluhlu lweMveliso:Izinto zokudlala ezenziwe nge-die-cast, oonodoli, izinto ezithambileyo, izixhobo zangaphandle, izinto zokudlala ze-elektroniki, imigca epheleleyo yomntwana.

Iimbonakalo:Isebenza ecaleni kwezipho kunye nemiboniso yeprimiyamu—ukuze ukwazi ukufumana kwiindidi ezahlukeneyo ngaphandle kokuya kude.

Isikali:Ababonisi abangaphezu kwama-400 abavela kumazwe angaphezu kwe-10, abathengi abangaphezu kwama-30,000.

Ixesha kunye nendawo:Ngo-Okthobha, iZiko leeNgqungquthela kunye neMiboniso laseHong Kong.

Eyona ilungileyo:Iitsheyini kunye nabangenisi bempahla bathenga kakhulu ekwindla.

9. I-CBME China (eShanghai)

I-CBME ikhokela ihlabathi kwiimveliso zoomama, abantwana kunye nabantwana. Inkulu kwaye ibeka izinto ezithandwayo minyaka le.

Uluhlu lweMveliso:Izinto zokudlala kunye nee-strollers, izihlalo zeemoto, impahla, ukutya—yonke into efunekayo kubazali.

Iimbonakalo:Susa iindawo ezifana ne-“Smart Parenting & Tech.” Iindibano ezininzi kunye neeseshoni zokufanisa.

Isikali:Ngaphezulu kweemitha zesikwere ezingama-300,000, iimpawu ezingaphezu kwama-4,000, kunye neendwendwe ezili-100,000.

Ixesha kunye nendawo:NgoJulayi, iZiko leMiboniso neNgqungquthela leSizwe (eShanghai).

Eyona ilungileyo:Iivenkile ezinkulu kunye neenkampani zingena nzulu kwihlabathi laseTshayina loomama nosana.

10. Umboniso weeLayisensi zaseTshayina (eShanghai)

Umsitho omkhulu welayisenisi e-Asia. Ufanelekile kuye nabani na ofuna abalinganiswa abadumileyo kwiithoyi zakhe.

Uluhlu lweMveliso:Iikhathuni, i-anime, iimuvi, imidlalo, ubugcisa, iimpawu zeenkampani—ngaphezulu kwe-2,200 IPs.

Iimbonakalo:Ukudibanisa ngokuchanekileyo phakathi kwabanini be-IP kunye nabenzi beethoyi. Kwenzeka kanye ecaleni kwe-CTE.

Ixesha kunye nendawo:Ngo-Okthobha, iZiko leMiboniso yeHlabathi elitsha laseShanghai (SNIEC).

Eyona ilungileyo:Abayili kunye nabavelisi abafuna abalinganiswa abanelayisenisi ukuze bandise intengiso.

Ukuhambahamba kwiindawo ezahlukeneyo zokudlala zaseTshayina, ukusuka eShantou ukuya eYiwu, kufuna ulwazi lwasekuhlaleni.8iminyaka yamava kunye neeofisi kwiindawo ezinkulu zokudlala,Imanyano yabathengisiInika inkxaso kuzwelonke, ikudibanisa nababoneleli abafanelekileyo kwaye ibonelela ngenkonzo epheleleyo yokufumana izinto kwindawo enye.

2.Isikhokelo esipheleleyo sokuFumana iMbonakalo kwiiMboniso zoRhwebo

Ukulungiselela Ngaphambi Komboniso

Bhalisa kwangethuba. Okonga iiyure emnyango. Ngaphandle koko, imiboniso emininzi inika ithuba lokungena simahla kwabo babhalisele kwangaphambili. Bhukisha ihotele yakho kufutshane nendawo—amaxabiso ayaphakama kamva. Okokuqala, jonga uluhlu lwababonisi kwi-intanethi. Yenza uluhlu olufutshane. Ngale ndlela awuyi kuzulazula ungenanjongo. Yiba cacileyo ngezinto ozifunayo: iindidi, uluhlu lwamaxabiso, umgangatho womgangatho, ubungakanani beodolo. Paka ngobuchule. Zisa amakhadi eshishini amaninzi, incwadi yokubhalela, ifowuni yakho yemifanekiso, kunye nebhegi yokuqengqeleka yeekhathalogu ezinzima.

3.Indlela Yokuphucula Ixesha Lakho Ngexesha LeFair

Qala ngee-booth zakho ezibaluleke kakhulu. Ukuphumelela ngokukhawuleza kwakha amandla. Kodwa shiya iiyure ezivulekileyo. I-Serendipity idla ngokuzisa izinto ezilungileyo. Vavanya ababoneleli ngokukhawuleza. Jonga ubungakanani be-booth kunye noyilo. I-booth ephucukileyo idla ngokuthetha inkampani enzulu. Jonga abasebenzi. Ngaba bayayazi imithetho yokuthumela ngaphandle kunye nemarike yakho? Buza imibuzo ethe ngqo: iimarike eziphambili, abathengi abakhulu, ubungakanani befektri, umthamo wenyanga. Kulula.

Indlela Yokugweba Umgangatho Weethoyi Kwindawo

Cinezela yonke into. Izinto zokudlala zeplastiki mazibe nevumba elingathathi cala kwaye zivakale zithambile—akukho zibhar ezibukhali. Ukuthunga nge-plush kufuneka kube qinile. Umthi udinga ukusandwa ngaphandle kweziqwenga. Jonga ulwakhiwo. Akukho zinxalenye zincinci eziphuma lula. Kwizinto zokudlala ze-elektroniki, buza malunga neendawo zebhetri kunye nezikhiye zokhuseleko. Soloko ucela izatifikethi—EN71 yaseYurophu, ASTM F963 yaseMelika. Jonga iingxelo zokwenyani, hayi izithembiso kuphela.

Iingcebiso zoNxibelelwano kunye nokuThetha-thethana

Zazise ngokucacileyo. Nika ikhadi lakho ngezandla zombini; libonisa intlonipho. Ncuma. Yakha ubudlelwane ngokukhawuleza. Ababoneleli baseTshayina bayawuxabisa ulwalamano. Cela uluhlu lwamaxabiso kunye nee-MOQs kwimiboniso. Uthethathethwano olunzulu luza kamva nge-imeyile. Bhala amanqaku ngasemva kwekhadi ngalinye leshishini—iikhowudi zemveliso, amaxabiso arhabaxa, iingcinga. Thatha iifoto zee-booths kunye neesampuli. Inkumbulo iyaphela ngokukhawuleza emva kweentsuku ezintathu ezinde.

Ukufumana ababoneleli abathembekileyo ngumceli mngeni omkhulu. Isisombululo esisebenza kakuhle kukubambisana ne-iarhente yobuchwephesha yokuthenga impahla yaseTshayinanjengeImanyano yabathengisi. Ezethu ezi-28Iminyaka yamava kunye nenethiwekhi evavanyiweyo ikusindisa ixesha ngokukunxibelelanisa ngokuthe ngqo neefektri ezilungileyo.Qhagamshelana nathiukuze ufumane ingcebiso yasimahla.

4.Indlela Yokulandela Ngokufanelekileyo Emva kweMboniso yoRhwebo

Abathengi abaziingcali baphatha iintsuku emva komboniso njengendawo yokwenyani yokulwa. Nantsi incwadi yokudlala enamanyathelo ama-4 esiyisebenzisa rhoqo.

(1)Hlela yonke into ngokuhlwa ngaxeshanye — akukho zikhetho

Ukudinwa kuyinyani, kodwa inkumbulo entsha iyoyisa inqwaba yesiphithiphithi ngomso.

• Skena ikhadi leshishini ngalinye ngoko nangoko (i-WeChat scan okanye i-CamCard).
• Thatha iifoto: inombolo yebhuthi + imveliso + ixabiso elixutyushiweyo + i-MOQ.
• Lahla yonke into kwi-Excel okanye kwi-CRM yakho kanye kwidesika yehotele: igama lenkampani, umntu oqhagamshelana naye, i-WeChat/ID, izinto eziphambili, amaxabiso aphantsi, amanqaku akhawulezayo (“umgangatho we-LED omhle”, “ingenza i-MOQ ephantsi”, “ifektri ibonakale inkulu kakhulu”).
• Bhala igama lomthengisi kunye nomhla kwisampuli nganye ebonakalayo — ndikholelwe, zonke zibukeka zifana emva kweentsuku ezintathu.

(2)Thumela ukulandelelana okufutshane, okunobuhlobo kwiiyure ezingama-48 — impumelelo yesantya

Imibono yokuqala yokugqibela, imibono yesibini ivala amadili. Itemplate esebenza 95% yexesha:

Molo Sarah, ndonwabile ukudibana nawe namhlanje kwiCanton Fair booth 12.1C23! Uthotho lwakho olutsha lweebhaluni zokukhanyisa lundichukumise ngokwenene. Ungandithumelela:

• Ikhathalogu yamva nje kunye namaxabiso e-FOB ee-5k/10k pcs
• Iisampulu ezimbalwa (zilungele ukugubungela iindleko kunye nokuthunyelwa)
• Iprofayili/izatifikethi zasefektri Ndilangazelela ukwakha into kunye! Oyena mntu ubalaseleyo, [Igama Lakho]

Kwi-WeChat, mfutshane nangakumbi: i-selfie kwindawo yabo yokugcina izinto + “Enkosi namhlanje! Ndiyithandile le micimbi mithathu — ungathumela i-quotation kunye neesampuli xa ubuyela eofisini?”

Ngokukhawuleza, ngembeko, nangendlela ethile. Ababoneleli abalungileyo baphendula ngeeyure, hayi kwiiveki.

(3)Uluhlu lokugqibela lwababoneleli - eyona migaqo ibalulekileyo ngokwenene

Zibeke ngokoyikekayo ngokwezi zihluzo zintandathu (ngokulandelelana kwazo):

1. Isantya sempendulo (iimpendulo zingakapheli iiyure ezingama-24 = umdlali ozimiseleyo)
2. Umgangatho wonxibelelwano (iitafile zamaxabiso ezicacileyo, isiNgesi esifanelekileyo, iimpendulo zokwenyani)
3. Ukuba semthethweni kwefektri (ilayisenisi yeshishini, iirekhodi zokuthumela ngaphandle, zivulelekile kuphicotho lwevidiyo)
4. Ixabiso lilonke lokufika kunye nokuguquguquka kwe-MOQ
5. Ukuzimisela ukuthumela iisampulu ezihlawulisiweyo ngokukhawuleza
6. Ukwazi ukufikelela kumhla wakho wokugqibela (isitokhwe seKrisimesi kufuneka sithunyelwe ngoSeptemba - akukho zizathu)

Ukuba bayasilela kumanqaku 1-3, yicime uze uqhubeke. Ubomi bufutshane kakhulu.

(4)Vavanya lonke uhambo — guqula amava abe yinzuzo yonyaka olandelayo

Zibuze imibuzo emihlanu ekhawulezileyo xa usela ikofu kwinqwelo-moya ebuyayo:

• I-ROI: ixabiso lilonke lohambo xa lithelekiswa nenani labaxhasi abanamandla?
• Zeziphi iindidi zeemveliso ezibonakala zithandwa kakhulu?
• Zeziphi izixeko/iimboniso ezazifanelekile, ezaziyinkcitho?
• Ndenza ntoni ngendlela eyahlukileyo kwixesha elizayo (isutikheyisi enkulu, umguquleli ongcono, ihotele ebhukishwe kwangaphambili kufutshane nendawo)?
• Ngabaphi abathengisi abaya ngqo kwi-“A-list” ukuze bafumane i-odolo elandelayo?

5.Iarhente yakho yokuFumana amathoyizi yaseTshayina ebalaseleyo

Thelekisa iikowuteshini ecaleni. Ixabiso lodwa linokukukhohlisa—jonga umgangatho kwakhona. Ngaba ii-MOQs ziyasebenziseka? Amaxesha okukhokela ayasebenziseka? Imigaqo yokuhlawula ifanelekile? Ngaba baya kwamkela ukuhlolwa ngumntu wesithathu? Kholwa nawe. Ezinye iifektri zivakala zilungile ukususela ekubambeni izandla kokuqala.

Imanyano yabathengisi- Iqabane Lakho Elithembekileyo eTshayina Ukuhambahamba kwimarike yezinto zokudlala eyinkimbinkimbi yaseTshayina kufuna iqabane lasekuhlaleni elithembekileyo. Njengearhente yokukhangela ekhokelayo enabangaphezulu kwe-28iminyaka yamava kunye3,0Abasebenzi abangaphezu kwe-00, iSellers Union ingaphezulu nje kokuba yiarhente; singolwandiso lwakho eTshayina.

• Uphawu kunye namava:Yasekwa ngo-1997, sifumene ukuthenjwa ngabathengi abangaphezu kwe-1,500 kwihlabathi liphela, kuquka neevenkile ezinkulu, abathengisi abathengisa ngobuninzi, kunye nabathengisi. Funda okungakumbi ngokutyelela iphepha lethu elithi Malunga Nathi.
• Inzuzo yeZixhobo:Iiofisi eziseYiwu, eShantou, eGuangzhou, nakwezinye iindawo zisinika amawaka eefektri ezivavanyiweyo ezifumaneka lula.
• Inkonzo yokumisa yonke indawo:Isikhokelo semarike, ukukhangela abathengisi, uthethathethwano, ulawulo lomgangatho, ukuhlanganiswa, ukuthunyelwa kwempahla—siyisingatha yonke loo nto.

Thatha Inyathelo Ngoku!Ngaba ukulungele ukuqala uhambo lwakho lokufumana izinto zokudlala eTshayina?Qhagamshelana nathi namhlanjekwaye uvumele iqela lethu leengcali lenze isicwangciso sokufumana izinto esilungiselelwe wena ukuze uphakamise ishishini lakho.